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Amafemu e-Crypto asephule imithetho emisha ye-promo yase-UK izikhathi ezingu-221, kusho i-FCA

Usuku:

Amafemu aphromotha ama-Crypto aphule imithetho emisha ye-crypto marketing yase-United Kingdom okungenani izikhathi ezingu-221 kusukela iqale ukusebenza ekuqaleni kuka-Okthoba, kusho umlawuli wezezimali wezwe.

Ku-Okthoba 25 isitatimende, the U.K. Financial Conduct Authority (FCA) said since the Oct. 8 crypto promotion rules came into place, firms are still failing to provide visible enough risk warnings, provide adequate information about risks, and are making claims about the safety, security or ease of using crypto without highlighting the risks involved.

The FCA’s latest warning count comes after it wathi on Oct. 9 that it issued 146 alerts on breaches of the new rules in the 24 hours after the new regime went live.

While many of the FCA’s crypto-related izaziso appear to be illegitimate schemes offering high-yield returns on crypto investments, the FCA has taken action against seemingly legitimate businesses as well.

An Oct. 10 statement noted it had placed restrictions on Ukwakha kabusha umphakathi — the FCA-regulated firm Binance partnered with to approve its marketing and communications to comply with the FCA’s new rules. Binance subsequently halted onboarding new U.K. users.

"Silindele ukuthi amafemu agunyaziwe agunyaze ukukhushulwa kwezimali kwezinkampani ze-cryptoasset ukuthi zithathele phezulu izibopho zazo zokulawula," kusho isitatimende se-FCA. "Lapho lokhu kungenzeki khona, sizothatha izinyathelo."

Yengeze ukuthi isebenza nezinkundla zokuxhumana, izitolo zezinhlelo zokusebenza, izinjini zokusesha, ababhalisi begama lesizinda nabahlinzeki bokukhokha ukuze basuse, bavimbe futhi bamise ukugeleza kwemali kumaphromoshini avinjelwe.

Related: Iphrothokholi ye-DeFi enkulu kunazo zonke ku-Solana kubikwa ukuthi iyeka emakethe yase-UK, icaphuna umthetho we-FCA

Ngaphansi imithetho emisha, crypto-related ads can only be promoted or approved by FCA-authorized or regulated firms and applies to all businesses — even those without a U.K. presence.

The promotions must have “prominent risk warnings” and not incentivize investing in crypto. Promotions typical in overseas markets such as ukudluliselwa amabhonasi futhi memes are banned and restricted in the U.K.

Transak compliance head James Young utshele uCointelegraph the FCA’s regime is “very challenging” for businesses to implement but believes the consumer protection will increase adoption “on an exponential scale.”

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