
Endowus is a Singapore-based wealthtech that has integrated public pension money into users’ financial strategy. It now has over $5 billion of assets under management, and recently closed a funding round of $35 million.
Co-founder and CEO Samuel Rhee speaks with Jame DiBiasio about the dynamics behind Endowus, including its connecting to public pension accounts as well as a separate drive to disrupt private banking.
Rhee discusses the company’s relationship with investors, future moves, and eventual exit strategy.
- Timecodes:
- 0:00 – Sam Rhee, Endowus
- 2:10 – His experience in traditional asset management
- 5:32 – Fintech versus traditional asset and wealth managers, disrupting the status quo
- 9:45 – What it means to integrate government pension accounts into a wealth solution
- 14:31 – The unique, competitive drivers in the business
- 15:56 – Size of Endowus’s business
- 20:08 – Going for growth over profitability in today’s environment
- 22:24 – Relations with VCs and sticking to the business model
- 24:38 – Maintaining valuations in a challenging macro situation
- 26:51 – Working with family offices and developing product for the rich
- 30:33 – Disrupting private banking, opportunities and limits
- 24:38: Exit strategy
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- Source: https://www.digfingroup.com/endowus-sam-rhee/