FirstMark Capital, the NY-based VC firm whose portfolio includes Shopify, Riot Games, Pinterest, Airbnb, InVision and more, has today announced the close of...
The plaintiff in a lawsuit accusing BitMEX of market manipulation and operating without a license in the U.S. believes that Twilio possesses thousands...
As the touchpoints customers use to engage with brands move to an increasingly complex mixture of digital and real-life interactions, you’re faced with the daunting task of delighting your customers with personalized experiences that hit the mark across these channels. Customer expectations are evolving as well. Today’s customers quickly lose patience with brands that can’t […]
Long ago, I built a web app for an enterprise (200k+ employees). Feedback on the web app prompted me to do an experiment. What would happen if I were to create a WhatsApp chatbot to solve the specific use case, instead of a web app? Would people like it better? Would it be more useful? But the story is much bigger than that. Chatbots have so much potential! In this WhatsApp chatbot tutorial, I wanted to share my learning journey, best practices I discovered, and my predictions on the app vs. chatbot question. And beyond: Will chatbots one day replace all traditional…