Why is Lost Recipes the perfect blueprint for educational experiences in virtual reality? We spoke to Melanie Hawke from Schell Games to find out.

Payments Network Malaysia (PayNet), the national payments network and shared central infrastructure for Malaysia’s financial markets, has named Farhan Ahmad as its new Group Chief Executive Officer effective 12 April

The post PayNet Appoints Farhan Ahmad as Its Group Chief Executive Officer appeared first on Fintech Singapore.

What happens when a metaverse shuts down? That's the question driving the developers behind Virtual Virtual Reality 2, which debuted this week from one of VR's most inventive studios.

When El Salvador made Bitcoin legal tender in September 2021, few could have anticipated the shockwaves this decision would make across the globe. Not least in Latin America.

Virtual Virtual Reality 2 is available now, but several bugs hold back the experience at launch. Here's our review-in-progress.

The objective is to create a repeatable model for ongoing identification and prevention of human trafficking.

(PRWeb February 10, 2022)

Read the full story at https://www.prweb.com/releases/30_banks_prove_and_the_knoble_form_the_super_bowl_human_trafficking_task_force_as_a_blueprint_for_ongoing_change/prweb18490295.htm

The relevance of cybersecurity is growing, and its importance can not be overstated. Our society is more technologically dependent now than ever before, and...

This article outlines the neuroscience behind effective activations that inspire customer action(s) and/or loyalty in the gaming community. Here is what you should know:  The estimated 474 million esports fans are a subset of 2.9 billion people who spent an estimated $175.8 billion on games in 2021.  Effective activations ‘hack’ cognitive processes in the brain to influence positive customer actions.  AT&T and Wasserman executed a branded experience on Twitch that demonstrates the key pillars and rules […]

The post Hacking Esports and Gaming with Brand Activations appeared first on Esports Group.

2021 saw the rise of the non-fungible token (NFT) market, making NFTs one of the most talked-about topics for the proverbial office cooler-chitchat crowd around the world. The burgeoning amount of money associated with it, spearheaded by the Beeple sale at Christie’s, makes it one of the fastest-rising assets during a time when the COVID […]

The post Utility NFTs: NFTs with Real Muscle appeared first on Coin Bureau.

This is the final entry in a three part series. Click here to download the entire guide (PDF). Your brand can achieve icon status in esports and gaming through cultural branding. Where gamers value your product for what it means to their identity first, followed by its functional benefits. Cultural branding differs from the three main models prevalent in conventional marketing today – emotional, mindshare and viral (see […]

The post Winning Esports Marketing with Cultural Branding part 3 appeared first on Esports Group.

Reading Time: 3 minutesDigital transformation is creating a wealth of new opportunities for today’s businesses, but it’s also increasing the risks to...

Reading Time: 3 minutesDigital transformation is creating a wealth of new opportunities for today’s businesses, but it’s also increasing the risks to...