Major international rugby tournament organiser Six Nations Rugby has agreed a deal with private equity giant CVC which will see the firm invest up to £365m in the business.
CVC will take a one-seventh share in Six Nations Rugby, working alongside the rugby unions of England, France, Ireland, Italy, Scotland and Wales.
The Six Nations Championship is one of international rugby’s hallmark competitions, while SNR also runs the Autumn International test series of matches against teams from the Southern Hemisphere.
CVC has tapped its €16.4bn Fund VII for the investment.
Ben Morel, CEO of Six Nations Rugby, said, “The Six Nations Championship is steeped in rugby tradition, stretching back to 1883, and together with the Women’s, Under-20’s and Autumn International series, is synonymous with all the excitement, passion and competitiveness that rugby has to offer.
“This external investment is an important validation of what Six Nations Rugby has achieved to date and is a key next step as we invest to grow the game on the world stage.
“When we started this journey, our aim was to ensure we found the right strategic partner, who can add real value and is committed to a long-term relationship.
“CVC recognises the exciting potential in the Six Nations Championships and Autumn International series, and they are aligned with our vision for the future.”
The deal comes just a month after CVC teamed up with the International Volleyball Federation to launch a new partnership aimed at further monetising what is already the fourth-most popular sport in the world.
The firm also tapped its €16.4bn Fund VII to invest in the launch of Volleyball World, which it says will become the commercial entity for the sport around the world.
CVC’s previous sport investments have included Formula 1, Moto GP, Rugby and Bruin Sports Capital.
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