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BridgerPay Hires Laoura Salveta to Lead Marketing Team

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BridgerPay, a payment
operations platform that automates payment flows for businesses, has chosen
Laoura Salveta as its Head of Marketing.

The Limassol,
Cyprus-based payments company disclosed Salveta’s hiring on Friday in an
exclusive to Finance Magnates.

Salveta brings over
20 years of experience in all areas of marketing to the role and “will be a
strong addition to BridgerPay’s world-class branding and acquisition
teams,” the company said.

BridgerPay also said
Salveta joined its company ahead of its The Future of Payments event
scheduled for May 25th in Limassol.

Joining a Paytech

Reacting to her
addition to the team, Salveta expressed delight at joining the company “at such a
key time of growth”.

She said, “Our founders,
Ran and Yaron, are two of the most innovative and dynamic tech heroes out
there, so inevitably BridgerPay’s software-as-a-service (SaaS) is offering the
best in class payment technology (Paytech).

“The pandemic
accelerated the necessity for savvy eCommerce to a level that enterprises
globally weren’t ready for. BridgerPay’s platform addresses the massive global
issue of rejected transactions and cross-border payment processing for any
business.

“Payments globally will
double in size by 2025, so BridgerPay is truly the answer to the future of
payments and personally I can’t wait to be part of its growth.”

‘A Product of Struggle’

Salveta’s selection
follows BridgerPay’s recent $6 million seed round and launching of
self-onboarding payment operations platforms.

The seed round was led
by Nati Harpaz (ex catch.com’s CEO) and SIBF.

“We used the capital to
build the world’s first self-onboarding payment operations platform – making
BridgerPay a full SaaS product accessible to the world – and to recruit
world-class talent, and scale our go-to-market strategy,” said Ran Cohen,
BridgerPay’s Co-founder and Chief Executive Officer.

According to BridgerPay,
merchants need a platform that allows them to automate their payment flows,
connect multiple payment providers, and generate data-driven insights quickly
in order to scale internationally.

“BridgerPay allows any
business to autonomously connect their website to a PCI DSS Level 1 end-to-end
payment operations platform with 500+ ready-made connections. Through a single
platform, merchants can leverage multi-provider payment processing to scale
globally, lower fees, and rescue declined transactions,” the company explained.

BriderPay is a product
of Cohen’s struggles with payment processing in his previous company.

Cohen’s experience led him
to team-up with veteran systems architect and payments expert, Yaron Hersh, to
co-found BridgerPay in 2019

BridgerPay, a payment
operations platform that automates payment flows for businesses, has chosen
Laoura Salveta as its Head of Marketing.

The Limassol,
Cyprus-based payments company disclosed Salveta’s hiring on Friday in an
exclusive to Finance Magnates.

Salveta brings over
20 years of experience in all areas of marketing to the role and “will be a
strong addition to BridgerPay’s world-class branding and acquisition
teams,” the company said.

BridgerPay also said
Salveta joined its company ahead of its The Future of Payments event
scheduled for May 25th in Limassol.

Joining a Paytech

Reacting to her
addition to the team, Salveta expressed delight at joining the company “at such a
key time of growth”.

She said, “Our founders,
Ran and Yaron, are two of the most innovative and dynamic tech heroes out
there, so inevitably BridgerPay’s software-as-a-service (SaaS) is offering the
best in class payment technology (Paytech).

“The pandemic
accelerated the necessity for savvy eCommerce to a level that enterprises
globally weren’t ready for. BridgerPay’s platform addresses the massive global
issue of rejected transactions and cross-border payment processing for any
business.

“Payments globally will
double in size by 2025, so BridgerPay is truly the answer to the future of
payments and personally I can’t wait to be part of its growth.”

‘A Product of Struggle’

Salveta’s selection
follows BridgerPay’s recent $6 million seed round and launching of
self-onboarding payment operations platforms.

The seed round was led
by Nati Harpaz (ex catch.com’s CEO) and SIBF.

“We used the capital to
build the world’s first self-onboarding payment operations platform – making
BridgerPay a full SaaS product accessible to the world – and to recruit
world-class talent, and scale our go-to-market strategy,” said Ran Cohen,
BridgerPay’s Co-founder and Chief Executive Officer.

According to BridgerPay,
merchants need a platform that allows them to automate their payment flows,
connect multiple payment providers, and generate data-driven insights quickly
in order to scale internationally.

“BridgerPay allows any
business to autonomously connect their website to a PCI DSS Level 1 end-to-end
payment operations platform with 500+ ready-made connections. Through a single
platform, merchants can leverage multi-provider payment processing to scale
globally, lower fees, and rescue declined transactions,” the company explained.

BriderPay is a product
of Cohen’s struggles with payment processing in his previous company.

Cohen’s experience led him
to team-up with veteran systems architect and payments expert, Yaron Hersh, to
co-found BridgerPay in 2019

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  • Source: https://www.financemagnates.com/executives/bridgerpay-hires-laoura-salveta-to-lead-marketing-team/

This Post was originally published on Finance Magnates

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